“A goddess, a madwoman, a witch – she is amazing” goes a famous 1990s Brazilian pop song. When I look at Laura Fraiz’s work I immediately think about this song. Why?
Perhaps because of the way she imprints a positive message onto her videos, where she plays with different visual and musical cultures around her family history – between Brazil and Venezuela; or perhaps because of the way she films her body, presenting herself in a position of domination in contrast with potential expectations for her self-image as a woman; or, finally, perhaps because of the way she experiments with an audio-visual language that incorporates video-clips, trash cinema and documentary.
Her new work, commissioned for Sex, Lies, and Videotape, is called No es una novela [It’s not a Soap Opera]. Divided into three episodes, we follow the misadventures of the artist looking at an archive of images of herself. What happens when Snow White becomes Maleficent? What happens when the object of voyeurism is turned into the first person? This July, the public is in charge of reflecting on these issues and more.
DIREÇÃO E ROTEIRO – Laura Fraiz
PRODUÇÃO – Luiza Ferrari
FOTOGRAFIA – Miguel Breyton
ASSISTENTE DE DIREÇÃO – Ugo Breyton
TRILHA SONORA – Laura Fraiz e Matheus Vinhal
CARTELA-TÍTULO – Johann Freitas
APOIO – Estúdios Quanta